Home to Los Angeles fashion mavens, this retail icon delivers the best of couture, designer ready-to-wear and vintage finds. American Rag buyers fill the store with unique and exclusive merchandise, from the runways of New York, Paris and beyond – the American Rag Cie. E-Commerce presence needed a customer experience that mirrored the wide variety of Designers and Brands they carry in-store without complicating the funnel to checkout.
- Abundance of Designers, Brand and Vendors
- Limited Collection Filtering with Shopify’s Tag System
- Complicated User Maintenance for Sub-Catgeory Assignment
Through customization of an advanced filter App utilizing Shopify’s API, Grass Monkey created an automated filter system connecting to key Data Points assigned in the Shopify ADMIN at the product level. With the ability to customize filters for each individual collection we have full control over how customers shop collections based on the available data points including: Size, Color, Product Type, Price and Designers.